Posts Tagged ‘success’

3 Examples of How Customer Education and Marketing Work Together

Updated  05-02-2018    For years, we’ve believed in Executive Storytelling, and using those stories to help educate clients and customers.  Now, research bears out this positioning.  Don’t simply market to your customers; educate them instead. Now, we don’t mean offering classes and handing out degrees, but rather educating your clientele and prospects about all facets […]


The Importance of Employee Communication

12-16-2016  Employees that are engaged are 25 percent more productive than those who are not, according to a McKinsey report on workplace behaviors. The ability to communicate with staff is an integral part of a company’s organizational structure and employee retention. It keeps businesses working smoothly and directly affects the bottom line of the organization. […]